Embarking on a century-long journey, Yamaha's evolution unfolds through iconic motorcycle models and the YamaPro training initiative.
. Born from a foray into musical instruments in the late 1880s, Yamaha’s evolution transcended conventional boundaries, evolving into a global player across diverse industries.
Yamaha Motor Co.: Birth of a Speed Enthusiast
In 1953, Genichi Kawakami mandated the production of a prototype motorcycle engine, igniting a journey that would redefine the brand’s trajectory.
1970s: Embracing Four-Stroke Power
1970 XS-1: Yamaha’s debut four-stroke model featuring a 650cc engine, celebrated for its reliability.
1980s: Power, Innovation, and Technological Firsts
1984 RZ350: Yamaha’s final street-legal two-stroke motorcycle.
1990s: Technological Leap and Cruiser Elegance
1998 YZF-R1: Inaugural model of Yamaha’s R-series bikes, setting the stage for modern sport bikes.
2000s: Off-Road Dominance and Technological Marvels
2007 YZF-R1: Incorporation of Yamaha Chip Controlled Intake (YCC-I), the first electronic variable intake system on a production bike.
2010s: Customization and Touring Majesty
2018 Star Venture: Debut of a touring bike with a redesigned aesthetic and an air-cooled V-twin engine, deviating from V-4 engines on previous models.
Revving through history: the Yamaha legacy