This strategic move allows JLR to tap into the rapidly expanding Chinese electric vehicle market while preserving its core luxury brand identity.

Jaguar Land Rover, a wholly owned subsidiary of Indian carmaker Tata Motors, is looking to produce its cars in Tamil Nadu, India.

This solution utilises second-life batteries from Range Rover and Range Rover Sport plug-in hybrid vehicles (PHEV).

The announcement confirms that Tata Avinya will not be a standalone electric model but an architecture that will spawn a family of EVs.