Mercedes-Benz is set to reveal a glimpse of its forthcoming entry-level electric vehicle (EV) sedan through an upcoming concept car at the Munich motor show in September. This initiative aligns with Mercedes’ commitment to introduce an EV in every market segment by 2025, in line with its Electric First strategy.
The new concept, likely named the EQA sedan, aims to showcase class-leading innovation, design, and digital experiences. It draws inspiration from the Vision EQXX and Vision One-Eleven concepts, which also highlight advanced technologies for future models. The EQXX’s remarkable achievement of covering 1,202 km on a single charge during testing serves as a key inspiration.
As part of the Electric First strategy, Mercedes plans to introduce three additional entry-level luxury models over the next three years. The company is restructuring its compact car lineup, aiming to streamline offerings from seven to four models. This transformation includes phasing out traditional combustion-powered options, like the A-Class.
Mercedes’ Modular Architecture (MMA) platform, set to be implemented in ICE models next year, will likely underpin this unnamed EV concept. This platform offers spacious interiors, thanks to the absence of a transmission tunnel and a slim battery pack. The focus on luxury is also evident, aligned with the brand’s emphasis on high-margin luxury vehicles.
The advanced technology showcased by the EQXX concept, which promises a real-world range of over 998 km, will extend to production models. This technological program’s innovations will find application across Mercedes’ lineup, encompassing specific components, multi-disciplinary development methods, software, and digital tools.
In the pursuit of realizing its Electric First strategy, Mercedes-Benz is unveiling this concept to offer a glimpse of the innovation driving its forthcoming entry-level EV sedan. The Munich motor show will provide a platform to showcase the brand’s commitment to EV expansion across various market segments.