Honda Motorcycle & Scooter India (HMSI) has taken a decisive step in safeguarding customer interests and upholding the trustworthiness of its brand by cracking down on counterfeit engine oil production and distribution in the state of West Bengal.
Operation against counterfeit engine oil
The operation, led by HMSI’s Intellectual Property (IP) team, targeted entities involved in the production and distribution of fake engine oil products that pose a significant threat to vehicle performance and safety. Conducted in collaboration with Kolkata Police and other law enforcement agencies, the covert operation focused on areas in Kolkata, West Bengal.
Seizure of counterfeit products
The concerted effort resulted in three successive raids at Jorasanko, Nilmoni Mitra Street, and Patiatloa Lane in Kolkata. During these raids, law enforcement authorities seized over 8,000 counterfeit products, including lubricants, die-cast components, printing plates, packaging materials, labels, and empty containers.
Risks of counterfeit engine oil
HMSI’s commitment to ensuring the authenticity and quality of its products is evident in this initiative. The company acknowledges the potential risks associated with counterfeit engine oil, including engine damage, reduced fuel efficiency, and increased emissions, all of which can compromise the safety and performance of vehicles.
Safeguarding customers
By disrupting the illicit supply chain of counterfeit engine oil, HMSI aims to safeguard its customers from the dangers posed by such products. The company emphasizes the importance of using genuine engine oil and encourages consumers to exercise vigilance. HMSI advises customers to purchase products exclusively from authorized dealers and distributors to ensure the integrity of their vehicles.
Proactive measures for customer safety
This proactive move by HMSI underscores the brand’s dedication to customer safety. The crackdown serves as a stern warning to counterfeiters and reflects the company’s commitment to maintaining the highest standards of product quality and authenticity. The dismantling of this illicit operation in West Bengal reinforces HMSI’s goal of providing a secure and reliable experience for Honda customers.
Honda Motorcycle & Scooter India’s recent crackdown on counterfeit engine oil in West Bengal demonstrates its commitment to customer safety and reinforces the importance of using genuine products to ensure the longevity and performance of vehicles. The proactive measures taken by the company also serve as a warning to those engaged in counterfeit activities.